The Team Identities Behind Today’s F1 Racewear
Formula 1 teams create some of the most recognizable visual identities in motorsport. Their colors, graphics, logos and racing heritage continue to influence suits, jackets, teamwear and fan apparel around the world.

Every team brings a different character to the grid.
Formula 1 team identity is built through a combination of heritage, color, graphics, technical partnerships and driver representation. These elements give each team's racewear its own recognizable character.
A racing suit can communicate the team, the era and the driver before a single word is read.
What makes a team racewear identity recognizable?
Color
Consistent team colors create an immediate visual connection between racewear, cars, drivers and team environments.
Graphics
Lines, patterns, sponsor placements and graphic elements give each season and team design its own visual structure.
Heritage
Motorsport history gives team apparel context, connecting current designs with memorable drivers, races and earlier eras.
Formula 1 Team Collections
